Despite being a local holiday the Monday iteration of this event was a pale reflection of the day before. Getting off to couple of hours late start, the two guys in costume were cursed with constant showers throughout the day and the turnout of public was corespndingly low.
In the other hand, unlike my first event there, at least the main lift was working this time allowing the lads to meander through all the floors for maximum exposure.
Compounding the weather was the fact that our presence across the weekend didn’t seem to have been advertised anywhere. You only need to look at the overwhelming response to our recent appearances at Hamleys to see the power a bit of promotion does which benefits both the venue and the costumers as it makes the day less long and drawn out to be constantly busy. I raised this point to the member of the PR staff looking after us but her responses to everything I said were gloriously disengenious and it actually felt like I was having a conversation with Jessica Hynes’ character from Twenty Twelve.
Not to fault the rest of the staff though, once again we were looked after superbly and the free admission vouchers we were gifted made for fine Bank Holiday entertainment for the extended family, but if they fail to heed the advice folk just aren’t going to enjoy the events there in future and may not be as keen to turn up…